Candidates – Maryland’s 8th Congressional District – August Technology Outreach Scorecard

MD08

 

The candidates: To see the full list of candidates click here

(D) Jamie Raskin: https://jamieraskin.com/

(R) Dan Cox: http://www.coxforcongress.org/

(L) Jasen Wunder: No Website Found

(G) Nancy Wallace: www.nancywallace.us

The Scorecard: (Click the follower numbers below to view the social media page)

Candidates

Facebook Followers

Twitter Followers

Jamie Raskin 4,820 (+69) 4,730 (+112)
Dan Cox  616 (+100) 389 (+235)
Jasen Wunder 399 (+74) 259 (-1)
Nancy Wallace  754 (+469) 71 (+40)

Notes:

  • Facebook – Wallace is the big winner over the past month adding nearly 470 new followers. Cox was number two adding 100 new followers.
  • Twitter – Cox took my advice and it paid off as they added over 230 new followers over the past month. Raskin was the clear number two adding over 110 new followers.
  • Other
    • Wunder actually lost one follower over the past month on Twitter (never a good sign). Maybe this team is retweeting other stuff to often and not posting much original content.
    • Raskin continues to hold clear advantages in overall followers on Facebook and Twitter.
    • Wunder is still no operating an actual campaign website. I understand there is a cost for a website, but their are some affordable options like WordPress.com. I am of the opinion that something is usually better than nothing.

A significant factor in evaluating online outreach is looking at follower engagement. In August, I am back to focusing my reviews on Facebook engagement. Here are the numbers for the candidates over the past week:

MD08 Facebook August 2016

Notes:

  • Wallace had the best engagement (likes, comments and shares) over the past week on Facebook.
  • Cox was the most active over the past week with nine posts and came in second with follower engagement.
  • Wunder has not posted since June 18th. It is hard to grow your account if you do not provide any information to followers.

Online outreach leader for August: Tie (Wallace, Cox & Raskin). Wallace was strong on Facebook and Cox was strong on Twitter and Raskin still holds a significant enough advantage with online followers that there is no clear winner this month.

Of course the reality of followers, likes, and subscribers does not mean a lot when it comes down to voting in the end, but it can show trends in a campaign cycle and makes a great resource for following all of the candidates.

Scott E

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