The candidates: To see the full list of candidates click here
(D) Jamie Raskin: https://jamieraskin.com/
(R) Dan Cox: http://www.coxforcongress.org/
(L) Jasen Wunder: No Website Found
(G) Nancy Wallace: www.nancywallace.us
The Scorecard: (Click the follower numbers below to view the social media page)
| Candidates |
Facebook Followers |
Twitter Followers |
| Jamie Raskin | 4,820 (+69) | 4,730 (+112) |
| Dan Cox | 616 (+100) | 389 (+235) |
| Jasen Wunder | 399 (+74) | 259 (-1) |
| Nancy Wallace | 754 (+469) | 71 (+40) |
Notes:
- Facebook – Wallace is the big winner over the past month adding nearly 470 new followers. Cox was number two adding 100 new followers.
- Twitter – Cox took my advice and it paid off as they added over 230 new followers over the past month. Raskin was the clear number two adding over 110 new followers.
- Other
- Wunder actually lost one follower over the past month on Twitter (never a good sign). Maybe this team is retweeting other stuff to often and not posting much original content.
- Raskin continues to hold clear advantages in overall followers on Facebook and Twitter.
- Wunder is still no operating an actual campaign website. I understand there is a cost for a website, but their are some affordable options like WordPress.com. I am of the opinion that something is usually better than nothing.
A significant factor in evaluating online outreach is looking at follower engagement. In August, I am back to focusing my reviews on Facebook engagement. Here are the numbers for the candidates over the past week:
Notes:
- Wallace had the best engagement (likes, comments and shares) over the past week on Facebook.
- Cox was the most active over the past week with nine posts and came in second with follower engagement.
- Wunder has not posted since June 18th. It is hard to grow your account if you do not provide any information to followers.
Online outreach leader for August: Tie (Wallace, Cox & Raskin). Wallace was strong on Facebook and Cox was strong on Twitter and Raskin still holds a significant enough advantage with online followers that there is no clear winner this month.
Of course the reality of followers, likes, and subscribers does not mean a lot when it comes down to voting in the end, but it can show trends in a campaign cycle and makes a great resource for following all of the candidates.
Scott E
