Candidates – Maryland US Senate Race – June Technology Outreach Scorecard

Van Hollen vs Szeliga

This is the first post-primary technology scorecard. We had separate scorecards for the Democrats and Republicans running for the open US Senate seat due to the number of candidates in each Primary. Now let us all look at where we stand going into the General Election:

The candidates: To see the full list of “Primary” candidates via SBOE: click here

(D) Chris Van Hollen: http://vanhollen.org/

(R) Kathy Szeliga: http://www.kathyformaryland.com/

(L) Arvin Vohra: http://www.votevohra.com

(G) Margaret Flowers: http://www.flowersforsenate.org

The Scorecard: (Click the “Yes” or follower numbers below to view the social media page)

Candidate

Facebook Followers

Twitter Followers

Youtube

Chris Van Hollen

16,384 (+2,866)

2,013 (+654)

Yes

Kathy Szeliga

8,872 (+1,853)

2,198 (+506)

Yes

Notes:

  • I am now listing the websites for the Libertarian and Green Party candidates. I am not adding them to the scorecard (but maybe in the future). There are also another 4 “Independent” candidates (Kay Young, Edward Shilkas, Steve Gladstone and Greg Dorsey). You can get more information on the State Board of Elections website (see link above).
  • Facebook – Van Hollen adds the most new followers since the last evaluation (in April).
  • Twitter – Van Hollen adds slightly more new followers since the last evaluation.
  • Other outreach – Both candidates list YouTube on their websites. Van Hollen has (or had) an Instagram account. It is not listed on his campaign website and there have been no updates in over five weeks. I left it off the scorecard as I wait to see if the team continues to use this online outreach platform.

I am not reporting the engagement numbers in June. Let’s be honest…this is the slow part of the campaign season and I expect numbers to be lower overall for many candidates. I will start reporting engagement numbers in August and continue updating those numbers through the General Election. In August I will start picking an online outreach leader in each race.

Of course the reality of followers, likes, and subscribers does not mean a lot when it comes down to voting in the end, but it can show trends in a campaign cycle and makes a great resource for following all of the candidates.

Scott E

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