Candidates – Maryland’s 3rd Congressional District – March Technology Outreach Scorecard

MD03 Candidates

I decided to update this evaluation since I had some free time this morning. This still very much appears to be a two person race that will be decided in the General Election. Interested in the February numbers? CLICK HERE

The candidates: To see the full list of candidates click here


John Sarbanes:

John Rea: ???


Mark Plaster:

Thomas E. “Pinkston” Harris: ???

The Scorecard: (Click the follower numbers below to view the social media page)


Facebook Followers

Twitter Followers

John Sarbanes

5,683 (+45)

2,047 (+26)

Mark Plaster

2,178 (+382)

809 (+37)


  • I have still not found official campaign websites for Rea or Harris.
  • Facebook – Plaster adds nearly 400 new followers since the last evaluation and is the big winner on this platform.
  • Twitter – Plaster added a few more new followers than Sarbanes did since the past evaluation.
  • Remember that these candidates are using other social media systems for online outreach. Visit their websites to learn more.

A significant factor in evaluating online outreach is looking at follower engagement. In March, I am focusing my reviews on recent Twitter engagement. Want to know how i get the numbers? READ THIS. Here are the recent Twitter numbers for the candidates:


Tweets Evaluated

Engagement Score

John Sarbanes

no recent tweets


Mark Plaster

7 most recent



  • No recent tweets from Sarbanes…so no score for him in this evaluation on Twitter engagement. I am a bit disappointed but not totally surprised.
  • Plaster has some activity with a little engagement (retweets and favorites). Some activity is always better than no activity.

I am waiting until the General Election to pick an online outreach leader. Neither Sarbanes nor Plaster have a significant Primary challenge and this may be affecting some of the engagement and online efforts. When they face off head to head I think things will become much more interesting.

Of course the reality of followers, likes, and subscribers does not mean a lot when it comes down to voting in the end, but it can show trends in a campaign cycle and makes a great resource for following all of the candidates.

Scott E

One comment

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s