Here is the fourth installment of the Technology Outreach evaluation of this race. Seriously…14 candidates have registered for this race? I have made a slight change to the page and now list all candidates and websites (at least those I can find). You can read the January Scorecard HERE where Chrys Kefalas was named the online outreach leader. Now on to the evaluation…
The candidates: To see the full list of candidates click here
Richard Douglas: http://douglasmaryland.com/
Chrys Kefalas: https://www.chrysformaryland.com/
Kathy Szeliga: http://www.kathyformaryland.com/
Dave Wallace: http://www.davewallace.us/
Chris Chaffee: http://www.chrischaffeeforussenate.com/
Sean Conner: http://www.seanconnor.us/
John Graziani: ???
Greg Holmes: ???
Joe Hooe: http://www.joehooe.org/
Mark McNicholas: ???
Lynn Richardson: http://www.richardsonforussenate.org/
Anthony Seda: sedaforussenate.com
Richard Shawver: ???
Gary Thomas Yarrington: ???
The Scorecard: (Click the “Yes” or follower numbers below to view the social media page)
- Seriously there is just no way I am listing all 14 candidates on the scorecard. I did decide to add Dave Wallace (although it was not an easy decision). Maybe I will notice others doing more online that will merit listing on the scorecard in future evaluations.
- Facebook – Szeliga by far had the best month in adding new followers. This is starting to be a trend on Facebook.
- Twitter – Kefalas had another great month adding new followers on Twitter and by far leads the field on this platform.
- Douglas – rough social media month, losing followers on Facebook and making next to no gains on Twitter. Still linking the Facebook and Twitter accounts. May fall off the scorecard if things don’t improve going forward. Will hate to do it but the online outreach effort is just not what I would expect form someone trying to run a state wide campaign.
- Wallace – I don’t have tracking data today (that is what happens when you wait until January 21st to file for the race). Some of the Facebook posts that I have seen concern me a little and I will be sure to keep an eye on this campaign.
- Szeliga – Still a little surprised not to see a YouTube channel from this campaign. I would have thought that by now this team would have put together some videos.
As I am revamping all of the Maryland Technology Outreach Scorecards, I am not writing about engagement numbers in February. Worry not, engagement evaluations will return in March (Twitter) and April (Facebook).
Of course the reality of followers, likes, and subscribers does not mean a lot when it comes down to voting in the end, but it can show trends in a campaign cycle and makes a great resource for following all of the candidates.