This is my third official look at MD08…Interested in the December review? CLICK HERE. Now let’s all take a look at the numbers over the past month:
The candidates: To see the full list of candidates that have “Officially filed” click here
Kumar Barve: http://www.kumarbarve.com/
Ana Sol-Gutierrez: http://www.anasolgutierrez.com
Will Jawando: http://willjawando.com/
Kathleen Matthews: http://kathleenmatthewsforcongress.com/
Jamie Raskin: https://jamieraskin.com/
Dave Anderson*: http://andersonforcongress.com/
Joel Rubin*: http://www.joelrubinforcongress.com/
*Candidate not filed with the SBOE
The Scorecard: (Click the follower numbers below to view the social media page)
- There is currently one Republican candidate in this race (Shelly Skolnick). There is not enough online outreach for this candidate in order to be added to this scorecard. Here is the website for his campaign: http://www.shellyskolnickforcongress.com/
- (UPDATE) – Apparently there is (or may be) another GOP candidate in MD08 – Aryeh Shudofsky. He has not filed with the SBOE yet (which is why i missed it when I originally posted the article). The website for this campaign is: http://www.aryehforcongress.com/
- Facebook – Matthews was the big winner over the past month in adding new followers. Raskin did well enough to get some scorecard points.
Raskin continues to hold the most overall followers.(My Mistake, I should have written Barve continues to hold the most followers)
- Twitter – Raskin added the most followers over the past month. Others that added a decent number of followers include Barve, Jawando and Sol-Gutierrez. I think Anderson finally gave up on Twitter (The link no longer works and the link has been removed from his website).
- Extra Credit – Matthews lists YouTube and Instagram on her website. Rubin also lists Instagram on his website (and it was nice to see a couple of posts in the past month). Raskin has an Instagram account and it is listed on the website (would like to see a little more activity on it).
A significant factor in evaluating online outreach is looking at follower engagement. In January, I am back to focusing my reviews on Facebook engagement. Here are the numbers for the candidates over the past week:
- For some reason I was unable to pull the numbers for Raskin so I had to go old school and manually get his numbers for the past week. He had 8 posts with and engagement number of 257.
- Matthews had the best week of all candidates in engagement (likes, shares and comments) followed closely by Raskin.
Online Outreach Leaders in this race: Last month Raskin lead this list of candidates and this month is no different. Matthews has moved into the #2 spot.
- Raskin (2.75 pts)
- Matthews (2.00 pts)
- Barve (1.50 pts)
- Jawando (0.50 pts)
- Sol-Gutierrez (0.50 pts)
- Rubin (0.50 pts)
- Anderson (0.00 pts)
Note – I removed Matory from this scorecard (running as an Independent) but here are some stats for her accounts:
- Website: http://lizforcongress.nationbuilder.com/
- Facebook followers: 610 (+7 followers) – more than any other candidate running in MD08
- Twitter Followers: 158 (+13 followers)
Of course the reality of followers, likes, and subscribers does not mean a lot when it comes down to voting in the end, but it can show trends in a campaign cycle and makes a great resource for following all of the candidates.