April Technology Scorecard – Republican Candidates for Governor

Maryland Flag As I continue to play catchup on scorecards let us all take a look at the Republican side of the Governors race in Maryland. The one big change from last month is that Brian Vaeth was disqualified on 3/18/14 and is no longer a part of this race. Here is the March scorecard as a reference for this review: https://scottesoftware.wordpress.com/2014/03/09/march-technology-scorecard-republican-candidates-for-governor/

The candidates: To see the official list of candidates click here

David Craighttp://www.davidcraig.com/home.php

Ron Georgehttp://www.voterongeorge.com/

Charles Lollarhttp://www.lollar4governor.com/

Larry Hoganhttp://www.hoganforgovernor.com

The Scorecard: (Click the “Yes” or follower numbers below to view the social media page)

4/13/14

Craig

George

Lollar

Hogan

Facebook

4780 (+159)

3865 (+510)

6497 (+229)

85733 (+4164)

Twitter

1208 (+311)

630 (+90)

3502 (+58)

1158 (+94)

YouTube

Yes

Yes

Yes

Instagram

53 (+14)

Here are my takeaways from the scorecard above:

Larry Hogan continues to add significant numbers of new followers to the “Change Maryland” Facebook page. The Twitter account did not attract a significant number of new followers.

David Craig added the most new number of new Twitter followers over the past month and now has the second most followers in this race (overtaking Larry Hogan).

Ron George added a decent number of new Facebook followers and should be encouraged by this statistic.

Charles Lollar and his team trailed overall in adding new followers on their social media platforms. This has been an ongoing trend for this team on previous reviews.

Similar to the Democrat scorecard I will take a look at the Facebook interaction in this race. I will look at the number of likes and shares a candidate has received on their last five Facebook posts. Here is what I found this morning:

Craig: 161 likes and 8 shares

George: 273 likes and 103 shares

Lollar: 23 likes and 3 shares

Hogan: 386 likes and 3 shares

Social media interaction is important in that is shows how engaged your followers are with post on the various accounts. If you want “organic” (not paid) new followers this is an important factor for candidates and their staff to keep an eye on going forward.

I was not surprised that Larry Hogan had the most number of likes but it was a surprise that the margin was not as significant as I would have expected given the follower advantage this team has over the other candidates. Ron George has a big advantage on shares of his posts. This is significant as it helps get his information out there to a wider audience.

Larry Hogan remains the overall technology outreach leader but to be honest the lead is not as wide as previous scorecards. The interaction stats and Twitter following numbers show a closer margin than I am sure they would like to see right now. I am calling it a draw now on second place between David Craig and Ron George. Craig had a good month adding new Twitter followers and George has great overall Facebook interaction with his followers.

Maryland Republican Party For more information about the Maryland Republican Party, click here: http://www.mdgop.org/

Of course the reality of followers, likes, and subscribers does not mean a lot when it comes down to voting in the end, but it is a fun exercise to do and makes a great resource for following all of these candidates.

Scott E

 

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3 responses to “April Technology Scorecard – Republican Candidates for Governor

  1. Pingback: Technology Scorecards Summary | Welcome to the ScottE Software Blog·

  2. Pingback: May Technology Scorecard – Republican Candidates for Governor | Welcome to the ScottE Software Blog·

  3. Pingback: June Technology Scorecard – Republican Candidates for Governor | Welcome to the ScottE Software Blog·

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